Innovation

Innovation Workshops
Innovation is key to a company’s future and success. We provide a series of innovation workshops, packaged to help you discover product ideas and opportunities. The innovation packages are designed to give you:

• Time and space to think creatively
• Customer focused innovation
• Results you can work with and develop

All workshops are facilitated by experienced staff in innovation processes.


1. User-Driven Innovation
Patients, hospital staff and healthcare professionals are driving a demand for effective healthcare solutions. Understanding end user needs is essential when developing products.

The trend “medical goes consumer” is influencing the purchase and use of medical products worldwide. By discovering the needs and unmet needs of people, you can develop relevant and competitive products.

Our user observation package provides you with:

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•		 Visual evidence 
Unique user insights 
User input for your project/marketing breif

For further details please contact: Christian Kaestner 0046 35 17 47 00

2. Innovation Discovery Day
You will find our Innovation Room a unique setting for generating ideas. Three workshops, for different stages of development, are available to you in this purpose built environment.

Your project team will be guided with tools and methods resulting in:

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 A catalogue of ideas 
Sketches & rough models
Identified areas for concept development

For further details please contact: Kristian Bluff 0045 40 93 11 33

3. Product Category Innovation
Improve communication with your marketing colleagues. Share your ideas and your markets’ product needs. We will provide the skills and tools to help you visualize your product ideas for your market.

Your day of innovation results in:

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•		 A mutual understanding of your markets' needs
Sketches of your ideas for presenation
2D concept material for trade fair/internal presentation

For further details please contact: Kristian Bluff 0045 40 93 11 33